Promoted Listing - Monthly verification (promoted)(recommended for sites/places with 1 to 1000 daily visitors)
Free Trial & Self Promoted Listing - Free listing (self-promotion only)(recommended for sites/places with more than 1000 daily visitors)
For promoted listings, you can use your business of private PayPal account to verify your listing.
For self-promoted listings, add a listing link in your website to keep the listing active.
Registered members should add the listing details to their Profile page.